marcio 

☰

My skills are the foundation of creative and strategic solutions that combine design, technology, and communication. I believe that to achieve effective results, there must be a balance between aesthetics and functionality. Throughout my career, I have developed extensive knowledge in these three areas, allowing me to create projects that meet both the visual needs and practical demands of each client. Each skill is worked on in an integrated manner, creating complete digital and visual experiences that generate real and lasting impact.

LANGUAGE SKILLS

NATIVE LANGUAGE(S): Portuguese/span>

Other language(s):

English

Listening comprehension C2 | Speaking C2

Reading C2 | Oral interaction   | C2 Writing C1

Design

Design is where creativity and strategy meet. It is the essence of my work and what brings ideas to life, translating concepts into striking visual identities and effective graphic materials. Below, you’ll find details about my specialties within this field:

Visual Identity and BrandingCreating unique visual identities is one of my passions. My goal is to translate the essence of a brand into logos, color palettes, typography, and visual elements that make it recognizable and memorable.

Graphic Design and Illustration:I master tools like Adobe Photoshop and Illustrator to create customized visual materials, including illustrations, posters, banners, and promotional pieces. Each project is developed with attention to detail and the message it needs to convey.

Editorial Design:Using Adobe InDesign, I create attractive and functional layouts for catalogs, magazines, e-books, and other editorial materials. My focus is on organizing content in a visually engaging way, ensuring that each graphic element aligns with the project's purpose.

Web

Digital presence is essential in today's world, and I transform ideas into interactive and modern experiences. Below, I explain how I apply my skills to develop web projects:

Website Creation:As a WordPress specialist, I develop responsive and fully customized websites. My experience ranges from initial setup to advanced theme and plugin customization, delivering functional and attractive platforms.

UI/UX Design:User experience is the heart of any digital project. I create visual interfaces (UI) that are not only beautiful but also intuitive and functional, always focusing on improving the user journey (UX).

Performance Optimization:I understand the importance of fast and efficient websites. I work on optimizing speed, SEO, and mobile compatibility, ensuring that the websites not only impress but also perform excellently.

Advertising

Advertising is the bridge between brands and their audiences, and I create campaigns that generate impact and connection. Each advertisement is designed to be creative, strategic, and effective. Here are my specialties:

Advertising Campaign Creation:I plan and execute campaigns that capture the essence of a brand and communicate it clearly and engagingly. This includes everything from idea conception to final execution, across both digital and traditional media.

Meta Ads and Google Ads:I have experience in creating and managing paid ad campaigns on Meta platforms (Facebook and Instagram) and Google. I develop targeted strategies, optimized to reach the right audience, increase brand visibility, and generate conversions efficiently.

Marketing Action Creation:I plan and implement marketing actions that go beyond conventional advertising, including promotional strategies, seasonal campaigns, and brand activations. My focus is always on engaging the audience and delivering measurable results, strengthening the connection between brands and consumers.

TOOLS THAT ENHANCE MY WORK

LET'S WORK TOGETHER